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Building an Online Community | Lucas Bean

communication content creation entrepreneurship leadership Jan 29, 2026

Building an online community isn’t about platforms or posting more…it’s about intention. In this episode, I’m joined by entrepreneur and Community Market Fit author Lucas Bean to break down what actually turns an audience into a real community, including the three essentials every strong community needs.

We unpack what people get wrong about online communities, what modern creators can learn from ancient societies, and why “community market fit” often matters more than product-market fit. We also explore the difference between influencers and creators, building with your audience instead of for them, and how belonging and identity shape the future of work in an AI-driven world.


TOPICS FROM THIS EPISODE:

  • Find community demand before building products
  • Use artifacts, rules, and rituals to scale
  • When going wide beats niching down


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